Rapyder Cloud Solutions Pvt Ltd is hiring for Marketing Lead !!

Full time @Rapyder Cloud Solutions Pvt Ltd in Marketing lead Email Job

Job Detail

  • Job ID 5649
  • Job Categories  Marketing lead

Job Description

Position: Lead u2013 Marketing @ Rapyder
Reporting into: Chief Marketing Officer
Location: Bangalore, India
 
Roles and Responsibilities:
 
If challenging leadership, dynamic work environment & start-up atmosphere excite you, then read ahead!
The Marketing Lead @ Rapyder will be leading the overall marketing function that includes the growth & brand/content teams. The candidate needs to have proven experience and success across all facets of marketing that include but not limited to Brand, Performance Marketing, SEO, Social Media Marketing, Events, GTM, ABM, Demand Generation, M-Plan formulation, Team Management etc.
 
u25CF Set goals, define leads & lags & own the KPIs of the marketing function
u25CF Create, own, and implement overall marketing strategies, providing leadership and direction to the team
u25CF Develop strategies for inbound and outbound campaigns including tactics such as EDMs, Events, Demand Generation, ABM and more to create leads & opportunities.
u25CF Work closely with Sales and Account Management teams to generate & engage with leads
u25CF Plan & own the overall ABM strategy u2013 across segments & industries
u25CF Work on creating and identifying new opportunities to generate content, engage thought-leaders and increase awareness of the company
u25CF Plan the messaging, aid in collateral creation, and promote internal/external events through a multi-channel marketing strategy
u25CF Work on leadership personal branding strategies & execution
u25CF Understand current SEO/PR/SEM and then improve on metrics and impacts
u25CF Monitor market intelligence and keep track of competitor movement and market situation.
u25CF Plan and execute integrated marketing campaigns that build the companyu2019s pipeline and also nurture existing clients, leads & opportunities
u25CF Build KPIs for weekly/monthly/quarterly/annual reporting & show marketing impact
u25CF Manage, track, report, and present program budgets by function and channel – campaign costs, performance, and ROI through the demand generation lifecycle.
u25CF Effective use of CRM to optimize engagement and maximise conversions

 

Requirements

Skill & Experience:
 
u25CF 7 – 10 years experience with at least 3+ years in a marketing managerial role that involves managing a team
u25CF Excellent interpersonal and leadership skills, for coordinating, networking & communicating effectively to both internal & external stakeholders.
u25CF Hands on experience with CRM, event management, content development, digital marketing, SEO etc.
u25CF Agile and flexible for the start-up environment and to work with a global/diverse team
u25CF Entrepreneurial & willingness to learn mindset
 

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