India’s most preferred destination for beauty, fashion and lifestyle.

Nykaa is a leading Indian beauty, wellness, and fashion e-commerce company that offers a wide range of cosmetics, skincare, haircare, fragrances, personal care, and fashion products.

🔹 Key Facts about Nykaa:

• Founded: 2012

• Founder: Falguni Nayar, a former investment banker

• Headquarters: Mumbai, India

• Business Model: Omnichannel (Online + Offline stores)

• Product Categories: Beauty, personal care, wellness, grooming, fashion, and lifestyle

• Brands: Offers 2,000+ brands including international and in-house lines like Nykaa Cosmetics, Nykaa Naturals, and Kay Beauty (co-created with actress Katrina Kaif)

• Physical Presence: 240+ stores across India (as of 2025)

🔸 Divisions:

• Nykaa Beauty – Focus on cosmetics, skincare, haircare, etc.

• Nykaa Fashion – Clothing, accessories, and lifestyle products

• Nykaa Man – Products tailored for men

• Nykaa PRO – Exclusive services for beauty professionals

🔹 Unique Selling Points:

• 100% authentic products

• Wide variety of local and global brands

• Curated content like tutorials, reviews, and expert advice

• Strong digital presence and influencer marketing

🔸 Milestone:

• In 2021, Nykaa went public with a highly successful IPO, making Falguni Nayar India’s richest self-made woman.

In essence, Nykaa is India’s go-to destination for beauty and fashion needs, combining the convenience of online shopping with a trusted, quality-first approach.